A company named JADS International is releasing a line of Avengers-themed colognes with Marvel’s approval. These will likely be available in April with a suggested price of $40 for the Nick Fury and Loki ones and $60 for the rest. Pictures of the colognes and their ad copy are below.
JADS seems to be assuming that Hawkeye and Black Widow aren’t a major draw, not even warranting a fragrance while Nick Fury (another lacking superpowers) has one. I can understand that with Hawkeye — the dude just shoots arrows? — but not with Black Widow. They are underestimating the market share for “people who want to spray the scent of Scarlett Johansson on everything they love,” and by “love” I mean love. Like couch cushions or slutty ottomans.






